For creators
Sign in with TikTok. Keep control of your content.
Relay is used by brands you already make content for. Signing in lets them see how your videos perform for their products and record usage agreements with you.
Signing in
Creators sign in with TikTok Login Kit. Relay requests the user.info.basic scope only, which provides your display name and avatar. Relay does not request access to your videos, followers, messages, or the ability to post.
What brands see
- Your display name and avatar, so the brand can recognise you in their workspace.
- Performance of content posted for that brand's products, sourced from the brand's own TikTok Shop and ad accounts (views, attributed sales, and any paid results if the brand has run your content as an ad).
- The usage rights status recorded for each video.
Brands do not see content you made for other brands, or anything from your private account.
Rights and approvals
Relay records usage rights per video: Organic only, Pending, Approved, or Expired, along with the agreed term and channels. A brand cannot mark a video ready to amplify without an approved rights record. The commercial agreement itself is between you and the brand; Relay keeps the record.
Disconnecting
You can disconnect at any time from your Relay settings, or by revoking Relay in your TikTok app under Settings and privacy, Security and permissions, Apps and services. Relay honours TikTok's deauthorization notification and deletes your profile data within 30 days. You can also email privacy@ugctoads.com to request deletion. See Data deletion.